Who are YOU?” the Caterpillar enquires of Alice from the top of his Wonderland mushroom, and Alice would have been within her rights to reply: “WHAT are you?” Instead of writing them off as the dull precursor to beautiful butterflies, it is time to appreciate them in their own right. Unbelievably, they have 4,000 muscles…
Author: Carol Bush
I am a Coach & Mentor to High Performing Health Writers. I co-host The Savvy Scribe Podcast and champion #PlainLanguageWriting.
4 Reasons Your Healthcare Business Needs A Content Writer
Whether or not you have a blog on your website, there’s still a lot of writing that needs to be completed as part of digital marketing for your healthcare business or clinical practice. From blog posts and case studies to landing pages and FAQs, there is a surprising amount of written content that you need to have…
Gratitude: The Most Effective Social Media Practice
Ask one hundred people for the most important skill to develop in social media, and you may get one hundred different answers about everything from hashtag use to the best times of day to post. I certainly have a long list of important skills I have learned from my #hcsm friends & mentors. However, one thing…
Today’s Nurse & The 5 C’s of Social Media Success
I believe that social media tools have the capacity to play an instrumental role in clinical practice…ranging from being inspired by nurse leaders to finding a community of practice in which to develop ideas. My own experience via platforms like Twitter and LinkedIn have been professionally challenging and personally satisfying. I continue to be amazed…
4 LinkedIn Strategies You Can Employ TODAY for Nursing Career Success
I was combing through my connections on LinkedIn recently when I noticed a former colleague’s job title had changed. Since I always tell my nurse entrepreneur clients that they should never stop networking, I took my own advice and fired off a congratulatory email. My contact wrote back and said she was excited about the…
Quick Tips For Freelancers: Getting Paid!
Your business can only run smoothly when you’re getting paid and cash is flowing in and out. Unfortunately, sometimes clients aren’t keen to shell out the money they owe you even though it’s way past time. Wouldn’t it be nice to avoid all this? To get the money you’re owed without all the fuss and…
Do’s & Don’ts For Growing Your Social Media Following
Social media is a great healthcare marketing strategy, but in order for it to be effective, you need to have an audience. We know that trying to increase your number of Twitter or Facebook followers can feel like an Everest climb, so we’ve put together a list of do’s and don’ts to help you gain…
Don’t Get Into A Piss Fight With A Skunk
My Dad might be the original Disruptive Innovator. Actually, that’s not entirely true…my Marvy Grandma, Anna Evelyn, did her share of questioning authority in her career as a middle school math teacher. Loved that woman! Like fathers everywhere, he gave me advice. A LOT OF ADVICE. As a young woman, I completely did…
For Nurses: 10 Steps to Build a LinkedIn Profile that Doesn’t Suck
I admit it. I used to have a LinkedIn profile that sucked. It was boring, incomplete and didn’t really reflect my personality and professional mission. That all changed when I happened upon a marrvy blog written by two guys - the BlueGurus - Mic Johnson and Jason Terry. New to the social media scene, I…
Nurses: 4 Ways to Secure Your Place at the Table!
“If you’re not at the table, you’re on the menu.” I love this quote. To me, the statement means that no matter how much someone agreeing with you might try to represent you, having the unique experience of being you and being where decisions are made means volumes more. All too often, if you aren’t…